Russia’s Fifth-Generation Checkmate Fighter: One Month Later

Russian aircraft manufacturer Sukhoi, a subsidiary of industrial conglomerate Rostec, introduced a new fighter, dubbed “Checkmate,” at the 2021 edition of the biennial Russian MAKS Airshow. The reveal followed what is perhaps the most sophisticated mass-marketing campaign of any Russian military hardware product, replete with multiple teasers and promotional videos, slick chess iconography, a dedicated splash page with a countdown timer, and a healthy dose of Twitter trolling.

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